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Use Email Effectively by Using Rapportive

Hello People!

I find another software sales tool to share with you. This is not ordinary sales software. It is just a tool that you can use to build rapport with people you like to do business with. This is called Rapportive. Once you installed it in your email, you will find it easy to identify the person who is sending you message and it will be easy for you to connect with that person using the social media buttons such as Facebook, Twitter, Google plus and LinkedIn. Here’s an article written by Rahul Vohra (@rahulvohra) to help you know the tool better!

Write better emails: be astute, personal, and effective

By Rahul Vohra

When somebody emails you, Rapportive is great!

You can immediately see what people look like, where they are based, and what they do. You can establish rapport by mentioning shared interests. And you can grow your network by connecting on LinkedInTwitterFacebook and more.

But what about when you send email?

When you start a new conversation, Gmail itself doesn’t help at all:

 

 

You’re emailing Conrad, but you are flying blind.

Where is he? What’s he doing? What’s he thinking?

What’s going on in Conrad’s life?

It would be tremendously useful to have Rapportive right here:

 

 

Today, we are super-excited to deliver one of our most requested features: you can now use Rapportive when you are composing an email.

By using Rapportive before you email, you can be more astute, personal, and effective. You can find ways to break the ice, topics to bond over, and reasons to get in touch with people. You can even make small gestures such as liking Facebook posts and following on Twitter.

We’ve been testing this ourselves for a few weeks, and it’s already changed the way we write email. We think you’ll like it too!

We’re gradually rolling the feature out to everybody. But if you can’t wait, feel free to upgrade instantly here: rapportive.com/compose 🙂

Enjoy!

Actually, I downloaded this tool and it is very useful because you can get to know the details of the person you are emailing. It is hard when you are guessing. My question now is, are you going to use this tool in your email? Why and why not?

 

Sincerely,

Jack

Online Education

Hey Guys!

I’ve got here a very outspoken blog about the reality of learning. This blog does not talk about school academics. This blog discussed the influence of internet over education which Mr. Keith Ferrazzi (@keithferazzi) addresses as informal manner of learning. The self-analysis here is triggered. The topic is even helpful for people to explore on new things that will improve their lives no matter what industry you are in. Anything about sales can also be learned through the internet like inside sales techniques and the like. You do not need to take a four year course about marketing just to be a successful salesman. Read the entire blog below.

Informal Learning Is Thriving Online

In my last post, I encouraged everyone to become intentional about pursuing the 70 percent of our learning that comes frominformal interactions outside of the training room or classroom. But how do you do that, given the old, informal learning ecosystem that revolved around your manager is on life support? Part of the answer is to seek out informal learning online.

It might seem that online learning is actually a better replacement for formal, classroom learning. More and more formal learning spaces are making the virtual jump each day, as schools and universities realize that it’s a more cost-effective use of their resources. And studies have shown that online learning is as effective as classroom learning. So how does informal learning, the kind of productive conversations that happen over muffins or around the office water cooler, happen in the online environment?

The power of self-reflection

A 2009 U.S. Department of Education report that rolled up more than 1,000 empirical research studies on online learning over a 12-year period concluded that online learning works better than in-person learning in terms of self-reflection, self-regulation and self-monitoring. That would certainly lend itself to informal learning, where you’re in charge and it’s up to you to curate your own curriculum and seek out the information you need.

It turns out we do a better job analyzing and critiquing our own behavior and our own learning when we do it online as opposed to in person. We also regulate and evaluate our own work better than we do in a physical environment.  We’re more productively driven toward our own learning processes, which leads to more positive outcomes. Self-reflection is critical to any learning experience and such reflection is easier in a virtual environment. We can easily review our work, even the work it takes to form relationships: We can go back over emails, see how recipients responded to them, review comment threads – generally, see where we’ve been and where we are going. This self-reflection, stimulated by interactions with others, improves our learning.

Even teachers handle informal learning better online

A recent study corroborated the power of online informal learning when it studied the professional development of teachers in four different environments: formal online learning; informal online learning; formal professional-development seminars; and informal learning happening in the teachers’ lounge. The informal virtual setting was a forum that the teachers used to communicate with each other. The study showed that teachers learned the most from online environments, and they felt the most positiveabout the informal interactions. They had warmer feelings about their interactions with their peers online than they did about their informal interactions with the very same people in the break room.

Challenging and coaching themselves and their community proved easier online. They formed more explicit coaching relationships, where one person would take it upon him or herself to lead others through a learning process, and where everyone felt comfortable challenging and critiquing each other.

Choosing the right technology is important

Facebook and Twitter can yield positive results. If you have friends, mentors or former teachers or bosses on Twitter, follow them and direct-Tweet them to begin constructive discussions that ignite informal learning and help close soft and hard skills gaps. You can also form a Facebook group of trusted friends, colleagues and mentors. Learning a complex body of knowledge requires a community of learners; online technologies, such as social media, can be used to cultivate and support these communities with emotional and professional guidance and encouragement.

Group forums, where topics are discussed in threads, are also a good way to engage informally online (that’s how the teachers did it). Chatting, or instant messaging online, works as well because talking with others is conducive to deep learning.

Beware of trying to recreate the face-to-face experience precisely. Video chat such as Skype can be frustratingly choppy and is a poor substitute for actual human interaction. Make the most of what online technologies uniquely offer, such as allowing asynchronous conversations and the time to reflect before answering.

And don’t engage online anonymously. When people own up to their own identities, it forces them to take the responsibility to be self-reflective.

Keep the differences in mind

To be successful in online informal learning, be cognizant how your approach to professional relationships is different online. Are you reflecting about how you present yourself online? Are you finding yourself rereading and reflecting on online messages? Are you connecting with, and learning from, your peers in the virtual space? If you are, you’ll be well on your way toward becoming a successful informal learner online.

More people can gain knowledge through informal learning or the internet. The online learning content is more appreciated by many as it is very accessible such as Sales E-book which features different modules. What do you think about this kind of education? Do you like it or do you prefer the old style or learning?

Cheers,

Jack

Business App Bootcamp: Opportunity for Entrepreneurs

Dear Pals,

Are you looking for more apps for your business? Don’t be despair, if you know Bootcamp, you will learn that there are a lot of salesforce apps that you can use provided for your success like the AppExchange.

No wonder many entrepreneurs joined together to receive the great news from Business App Bootcamp meeting, because like you, they want their business to grow faster. Joining together for a common goal will make it possible. To understand what I am thinking about. Here is a post from Ashish Patel (@ashishpatel) of Salesforce (@salesforce). Hope this piece of information inspires you!

Business App Bootcamp Spotlights Massive Opportunity for Entrepreneurs

By 

Passion. Opportunity. Innovation. These three prominent themes emerged throughout salesforce.com’s first-ever Business App Bootcamp, where a ‘standing room only’ crowd of more than 400 developers and entrepreneurs gathered this week to gain perspective on the business app revolution and learn how to build the next big enterprise app.

Exactly how big is this opportunity? A potential trillion dollar transfer in wealth from old-guard enterprise vendors to a new age of business app entrepreneurs, noted salesforce.com’s developer evangelist Adam Seligman as he kicked off the festivities, citing a recent post from ReadWrite’s Dan Lyons.

The disruptive forces driving this shift have been well-chronicled. Businesses are demanding better apps, better experiences and better value…opening the door for an entirely new generation of entrepreneurs to fill this void.

Salesforce customers are looking to the AppExchange marketplace more than ever before. Just how large is the demand? A customer now installs an AppExchange app every 40 seconds, and more than 70% of the Fortune 100 are using AppExchange apps, Seligman noted.

Entrepreneurs Wanted
With four of its top ten apps coming from companies with fewer than 25 employees, the AppExchange has been a catalyst for successful business app entrepreneurs and ISVs for more than seven years. Business App Bootcamp provided a balance of inspiring and grounded insights from entrepreneurs and investors on building successful business apps.

Marcus and charlesSalesforce.com design experts Charles Warren and Marcus Gosling, both IDEO alums, led a discussion on delivering a great user experience and applying the lean startup methodology to business app development. Both were candid about the importance of learning from failures and taking a data-driven approach to understanding what customers want and are willing to pay for. When asked for one key takeaway, Gosling advised entrepreneurs to “always be curious, keep thinking and testing, always ask why and never assume.”

Attendees also heard from a diverse panel of successful AppExchange partners. Operating from a basement, Bracket Labs co-founder Blakely Graham went from a napkin sketch to her first sale in four months. FinancialForce CEO Jeremy Roche scrapped initial plans to build his own platform, opting to kickstart his business as an AppExchange partner. ServiceMax’s Stacey Epstein  discussed the time-to-market value of the cloud, and how her company deployed mobile apps to service technicians within two months. Their advice to the budding entrepreneurs:

  1. If you think you have talked to your customers enough, you haven’t. You need to keep iterating the experience.
  2. The Salesforce community is a very tight. Find mentors from other app developers.
  3. Focus on user experience, not just for your product, but how you do sales, marketing and support too.

Clearing a Path For Innovation
Entrepreneurs also came to Business App Bootcamp to understand how they too can put the Salesforce Platform and the AppExchange ecosystem to work for them. Reid Carlberg’s aptly titled presentation, “The Fastest Path from Idea to App,” urged the audience to focus the new user requirements – contextual, mobile and social functionality – that deliver leverage for apps, and let the Salesforce Platform manage what is now considered tablestakes – infrastructure, reliability, extensibility and identity. AppExchange guru Leyla Seka provided five tips for being successful in the marketplace, but not before reinforcing what AppExchange entrepreneurs stand to gain for following her keys to success – business apps make an average of $395,000 per app on the AppExchange while consumer apps take home an average of $6,900 per app on Apple’s AppStore.

VC PanelBusiness App Bootcamp concluded with strong validation from leading technology venture capitalists from Andreesen-Horowitz, Emergence Capital, Foundation Capital and Sequoia Capital, who participated in a panel led by TechCrunch’s Anthony Ha. Each offered their perspectives around the re-emergence of enterprise innovation, advising entrepreneurs to stay true to their vision, keeping in mind that 1) the first to market doesn’t necessarily dictate who wins, and 2) the focus should always be on talking to potential customers (not investors) and creating solutions that alleviate business pain points and delight business users in the same ways that their consumer apps do.

As the afternoon wound down, two things were clear:

  1. Business users deserve apps that they love. Apps that are a seamless part of their jobs, that work the way they do. Apps, not applications. Not software that users ultimately have to work around to be successful.
  2. This revolution is well underway. Businesses are prepared to consider alternatives that are built on platforms they trust, and this market demand will continue to exceed supply. Business App Bootcamp’s goal was to clear a path for developers and entrepreneurs to seize this opportunity.

How is it? It is really helpful? You have now a better ideas and guidelines about the Business App Bootcamp on how it plays their role on looking for the potential customers, providing intervention to heal business sickness and working for a better enterprise innovation. Technologies are really helpful but it doesn’t mean that people must rely on this solely, because entrepreneurs become successful not just by using software but also with undying passion.
Thanks,

Jack

Social Media Techniques

Hello People!

Let’s talk about social media today. I am inspired by what I saw from Shane Gibson’s blog post. It has something to do with social media obviously! Many people I know are failing in social media, though we know that it is a great tool and many people find success in using it, still many doesn’t get the right formula. In fact, social media is good to use as sales contest software because many people are already there and always there. Here in his blog he used an audio to make his point clear. Maybe this can help you to be successful in social media.

6 Reasons You’re Silently Failing in Social Media

Podcast: Play in new window | Download

social media facebook fail failures

Most social media failures aren’t big public train-wrecks on the internet. They’re silent failures, people and brands that never rise above the noise and get noticed. Today’s podcast focuses on 6 reasons you may be silently failing and what you can do to turn things around.

The 6 Reasons You’re Silently Failing in Social Media:

1)  Your content strategy is too safe

2)  Your reach is minimal

3)  Your conversation strategy is weak

4)  The right people don’t know who you are or they don’t care

5)  You have no social media plan

6)  You’re not integrating social media

I am looking forward to your success in social media. Believe me it works! Anything can get viral with the use of social media, what only needed is your creativity on how to make an interesting post. Maybe you are using better techniques; you are welcome to brag it here!

Always,

Jack

Twitter Strategies

Hello Tweeps!

Are you using twitter in your business? Do you believe twitter sales roles have great influence? Many people think that they are just wasting their time on twitter but if they only know how to use it right, they will find out that it is very useful to them. If you aren’t getting any sale on twitter, it means that you are not doing it the right way. Lori Richardson (@scoremoresales) shares her formula on getting consistent sale from twitter with her blog she posted on Score More Sales. If you are struggling on this aspect then you have to read this post.

4 Twitter Prospecting Strategies

By Lori Richardson

grow b2b business with twitterAs a long time Twitter user and fan, I have directly seen how more than 100 companies – mostly B2B find prospects and even close business through their Twitter account.  Brands mastered this first, and now even some reluctant CEOs and marketers in small mid-market companies are getting on the bandwagon.

Some will say that it is not important to have a following – but I disagree. While our following is small compared to many out there, it consists of business professionals and people who tend to care about what we’re sharing and thinking.

The important piece is that we regularly (let me repeat – regularly) get connected to interesting people who want to discuss business. This means that regularly we get new sales opportunities through a combination of Twitter and LinkedIn. This goes hand-in-hand with creating blog content 4 times a week. Our results have exceeded even my optimistic expectations.

Here are the top 4 ways you, a busy professional in a B2B services or Saas or other technology, distribution, or financial services company can get started on Twitter for business growth:

1.    Listen and Learn

By far the most important thing you can do now – today – is to set up a Twitter account if you have not already (where ‘ya been?), and learn how to listen. Try searching for topics and terms in your industry.

Example: If I am an IBM business partner, I’d have saved searches for everything IBM, so that I could re-tweet and share the content I find valuable and pertinent to my business. Within Twitter you can create lists and you can use hashtags to search (when you see a word preceded by the pound or hash sign, #).

For step-by-step instructions from Twitter on creating lists, go here. You can also use a service like Hootsuite to help you stay organized with who you are following.

Spend time searching and listening for what is happening in your market, with your competitors, with your customers, and with your strategic partners. Doing this alone can give you enough good reasons to contact prospects and existing customers to add value.

2.    Become an Influencer in Your Industry Niche

Once you start listening it is very likely you will have things to share. As you connect with others online you will begin to grow a readership and a following. If you set your mind on becoming a voice for your industry niche or regional niche or product niche, with some focus you can grow your visibility and eventually become synonymous with your area of expertise.

Example: Here in Boston, Joselin Mane (@JoselinMane) is the voice of what’s happening because he created a service called Boston Tweetup  to publish events and regularly tweets about them. He promotes others and at the same time it builds up his personal brand.  By adding value to others, he’s a visible Influencer in Boston and also around the world.

3.    Engage

Once you are comfortable researching and listening, begin re-tweeting others. The abbreviation RT on Twitter shows that someone is sharing someone else’s content. As you do this, add your own spin on things. I use Triberr (http://triberr.com) to engage with content my industry counterparts have created and help to promote stuff that I think adds value to the community at large.

4.    Share and Add Value

The biggest piece about doing anything social is to add value at every step. By sharing content and ideas from others in your industry, you are helping people find what might also help them to grow their business. If my purpose is to help businesses grow, then I would focus on tips, tools, and ideas that do exactly that. Notice that I am not talking about myself, my products, and my services – I am talking about the industry, about industry leaders, and actual ideas to grow someone’s revenues. Find ways to do that in your space. If your business does offer something of value, mention it occasionally, but not as often as you talk about others.

Use the FOOF Factor as your rule of thumb: Focus oOthers First. Share their great content, and promote them. What’s great about social tools is that they show who you are, so you don’t have to tell people. They KNOW who you are. Just keep adding value.

If you are already proficient on Twitter, what tips and ideas can you share here?

What did you learn the hard way, and how successful have your efforts been?

Follow me on Twitter, mention this post, and I’ll follow you back. I’m @scoremoresales

I believe we have learned something important today. Never waste your time on things that aren’t working instead, think how you can work things out to your advantage. Does number of followers matters to you? Are they all quality followers? You can also share your twitter ID here so people who are interested can follow!

Happy Tweeting!

Jack

Monitor Your Sales through Salespod

Hi Peeps!

Technology makes our life easier these days. Who agrees with me? Therefore, in sales world, we are looking for tools that can make our sales grow faster or can help us to monitor our business sales’ behavior. If that is the case, you might be interested to know what Salespod (@SalesPod) can offer. According to their blog it can give you knowledge on how to access your business even when you are busy. You can have tool as Swiss knife which allows you to multiple tasking. You can get quick access whenever or wherever you are because it is also available through your mobile phone. To know more how much it can help you, we bring here the whole blog.

Retail Merchandising with Salespod

Salespod is the ultimate retail merchandising Swiss army knife. Providing you fresh and accurate insight into all your market parameters, as well as giving you full control of your retail merchandising team from the palm of your hand. Salespod is a technology solution which will provide you with all information needed to make the right business decisions on one platform for management and collaboration.

Salespod tools and features give you insights into

  • market movements  – see overall reports from your team in the field to give you actionable insights
  • customer habits – Gain insights from your customer data
  • sales results – Check ‘Daily Reports’ in Salespod to get an overall snapshot from your team
  • stock levels – inventory and stock levels can be adjusted while on the move from each location by representatives and warehouse managers
  • prices in store – ‘price scanning’ and tracking features in Salespod allow you to keep on the pulse

For back office retail merchandisers and managers Salespod offers real-time coverage for your mobile workforce with order tracking, photos, Billboard, and more. With daily reports and billboard, you will have perfect insight into all activities performed in the field, allowing you to be more efficient in your management. Salespod tracking gives managers up-to-date information on customers while your team is on location (geotagged), as well as information on clients to update your CRM. Text messages and billboard in Salespod, allow you to keep in constant contact with your team and collaborate during visits.

Unique tools in Salespod allow merchandiser to fill out custom forms, price scan, categorize, and product position all from the Salespod platform. Field team members can also add photos for documentation, collect orders in the spot, and record hours and vehicle mileage. We believe in efficient collaboration between managers, field members, and back office workers for a better and faster retail merchandising experience.

Salespod also believes that our tools can improve merchandising performance through real time information, which allows more accurate control of merchandising operations. We have seen up to 30% increases in productivity from teams currently using Salespod. Managers have recorded much more accurate insights from the field that can be acted on with 95% less phone calls between the office and the sales team. We think Salespod is the best retail merchandising tool on the marketplace and we would love for you to try it out!

For more information: Telephone: 1-617-299-6246

Email: info@salespod.net

Time management is very important in the world of business. You can balance your time by being organize. You must be also a good multi-tasker. This is possible because you can have control through your mobile. You can monitor all things even you are out of town for a business meeting. You can stay in touch with customer and your team. Do you want it? Well, all details are already provided above! Leave us a comment if you are happy to have it!

To your success,

Jack

Monitor Your Email Marketing

The InsideView (@insideview) blog is quite informative for sales rep. This blog entitled “Monitoring Email Marketing ROI 101 helps them to be knowledgeable on how to represent the company. It helps the sales rep to see to it that they have ROI or return on investments. It points out that it is important that your time and effort is compensated. A sales rep should set a goal on number of closed deal. Making follow up action and monitoring through e- mails is effective. You can accomplish your goal by acquiring in – house tracking systems to ensure that you are dealing with the right people in business and you are not wasting too much time on wrong client. The online and offline campaign will surely work together as e- mailing needs to be followed up by cold calling to make your offer more convincing. Read the whole blog below.

Monitoring Email Marketing ROI 101

monitoring

If your sales reps engage in email marketing campaigns, they need to have reliable practices in place to track return on investments (ROI) and the worth of your campaigning tactics. Also, let’s be honest: email marketing has earned a bad reputation in the past few years.  Most consumers see email marketing as purely spam and have incorporated ways to filter the unsolicited emails to their junk boxes. Sending out bulk emails to a client list isn’t the best sales strategy anymore as those emails will likely find their way to the trash quicker than it took to reach an inbox.

According to research by Gartner, consumers stuck a fork in traditional email marketing a while ago, but that doesn’t mean it is dead. Email marketing should just be approached differently, Gartner found. Email marketing is useless as a generic outbound sales tool, but it is relevant if used with outbound marketing to move leads through the funnel, according to Gartner.

So, how do you monitor your ROI with email marketing?

Email marketing is a cheap way to get your message to clients, but, as previously discussed, following traditional email marketing methods might not be your best strategy today. Once you’ve determined the best ways to roll out your email marketing as an element of outbound marketing, make sure you have some, if not all, of the following strategies in place to monitor ROI:

In-house tracking systems: Software programs that track where your clients are coming from are abundant and easily available. Make sure your company knows where your base is, so you can begin converting analytics into sales. The more targeted your approach, the more successful your campaign.

Google Analytics: The software program Google makes readily available is simple and easy to follow. For example, adding campaign tags to your email links will allow you to track which links were most successful in your email campaigns. Google Analytics also allows you to put tracking codes in each email, so you will be able to compare and contrast past email marketing methods when determining your next campaign and how much money you should put into it.

Integrate your online and offline marketing strategies: Studies have shown that integrating your online and offline marketing strategies strengthen your brand by making sure your campaigns compliment each other. This means integrating your marketing strategy with your sales strategy. For instance, if you target a number of leads you have generated from an event, your outreach process should involve sales and marketing follow up. This may look like a marketing email that offers a content piece followed by a sales call that discusses the piece. How does your email marketing campaign compliment your offline sales strategy?

Educate yourself: Often, ROI comes from an understanding between sales and marketing about the end goal of a campaign. If marketing builds a sophisticated email nurture campaign that requires follow up from the sales team, it stands to reason that the campaign will fail unless sales does their part. Before you roll out a campaign, make sure sales understands and will directly benefit from the campaign.

Research on the web about monitoring ROI with email marketing is plentiful. Take some time to plan your campaign before sending a bulk email that will never cross most of your clients’ eyes.

It is very true that once you start your business at the right way, it will have a strong foundation. Everything will run smoothly. You must have marketing tool that will surely value your time and will give your needs. Do you find the blog helpful? Tell us why?

Yours,

Jack